Celebrate Winnipeg’s Ukrainian community with this Winnipeg Jets Ukrainian Heritage Logo Lanyard, available exclusively at Jets Gear and TrueNorthShop.com!
The Winnipeg Jets Ukrainian Heritage logo was designed by Andrii Sobchuk, who was born in Lutsk, Ukraine and relocated to Canada with his family to continue his graphic design career with True North Sports + Entertainment after the war began in 2022.
Inspired by Ukrainian embroidery, the logo features eight-pointed stars, also known as mallows, symbolizing the joining of masculine and feminine energies, stability and harmony. Blue and yellow reflect the colours of the Ukrainian flag also representing the sky and wheat fields — elements that hold significant meaning in Manitoba as well as in Ukrainian culture. The Ukrainian Coat of Arms symbolizes Ukrainian national identity and the country’s rich history and cultural heritage. Its integration with the Jets logo highlights the importance of the Ukrainian community in Winnipeg.
A portion of the proceeds go to organizations that support the Ukrainian Canadian community in Manitoba.